How To Get More Readers & Website Traffic To Your Business Blog

Writing a blog post, for many, is hard work. Knowing what to write, when to write it let alone worrying about your writing style or whether anyone will read it.

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Here's the thing with the latter point. If you don't share it and keep sharing it, no one will read it. Yes of course when it goes up the Google rankings people will find it but until then, you want your current audience to click through and read it.



Every time I write a blog post for our sister company Magpie Wedding I share it at least 30+ times within 7 days. This is what I do:


SHARE TO INSTAGRAM (4 shares)

I share the blog post to my grid, to Stories, I make a Reel and at the end of the month, it goes into a Guide.



SHARE TO FACEBOOK (4 shares)

I share it to my page feed, to Stories and also to my personal page. I find my personal page often reacts really well with our blog posts. I also share with my Facebook group.



SHARE TO PINTEREST (5 shares)

I create 5 different pins highlighting the blog post and linking to it - this is what is called a Header Pin. These 5 all have a different look and feel.


SHARE TO TWITTER (up to 10 times)
I share the blog post throughout the day - often more than once. I also share throughout the week - in fact if your blog post is evergreen you can share for years!


SHARE TO LINKED IN (2 shares)

I share the blog post here too. I also create an Article of the same post.


SHARE TO TIKTOK AND YOUTUBE SHORTS (2 shares)

The same video as the Instagram Reel gets shared to TikTok and we have just started sharing with YouTube Shorts.


SHARE ON THE NEXT 3 BLOG POSTS (3 shares)

In the next three blog posts, I link back to the original blog post (this helps with SEO too).


SHARE IN A NEWSLETTER (1 share)

I share the blog post in a round-up newsletter to our mailing list.


It is important to get traffic to it fast, to share your work and potentially what you are selling but also to show the search engines that you have content that people care about. If you get into this habit traffic will increase organically - plus it gives you loads of content ideas for social media.



Do you share your blog posts? Or do you leave them all lonely and unread?

Want help with your blogging and your SEO? Then check out BLOG CLUB - our blogging course here.

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