Whether you like it or not, AI is here to stay. While it is understandable to worry that it will take jobs (ours included) we feel it is time to jump on board and use it to help you with your content creation for your business. By this, we don’t mean you should get it to write all your copy, (AI tools could be providing your competitor with the same words after all) but to use it to assist with your job and to therefore make it easier.

Here are 5 ways we have started to use AI, (we have used Chat GPT) to help us with blog writing which could in turn help you!

keyword research

Asking Chat GPT to provide popular keywords on a topic you want to write about will help save you time but also think outside of the box regarding your chosen keywords. You can simply ask it to provide ideas for keywords on a specific subject or give it some text and ask whether your chosen keyword is relevant. And if it isn’t you can ask it to suggest a better alternative.

Meta Descriptions

Your meta descriptions of blog posts help your content to be found by the search engines but also assist the reader in deciding if your content is likely to answer their question or solve their problem. It is also a chance to add more keywords to the mix. Chat GPT can provide you with a great Meta Description once you have provided the text.

TITLE ideas

You need a blog title that will stop people in their tracks when scrolling your site or when you share the post to your social media channels. AI can help with this; you can ask for feedback on an existing title idea or provide your blog post and ask it for a title. This can of course be the blog title and the SEO title.

Extra ideas when you’re stuck

Writing a listicle blog and running out of ideas after 4 or 5? Use AI to provide you with more ideas. We suggest if you do this, you write the content still yourself but use the ideas as headings.

simplify text

If you have written your blog post but feel it is too wordy or a bit disorganised; AI tools can help simplify the text by suggesting subheadings or breaks in the text. This is really useful if you lack confidence in writing but know blog posts can help with your SEO and sell more products.

Please note that we DO NOT use AI to write our blogs or our client blogs. And we can create our own Meta Descriptions and titles however if you get stuck (which we can all do from time to time) AI has really helped us to focus.